Promemoria sul “corporate blogging”

Di rientro dalle ferie, ripulendo l’email ho scoperto Problogging.it, blog di Antonio Consoli, dove ho trovato un interessante post sul Corporate Blogging.Posto qui il link anche come mio promemoria per le prossime volte in cui mi chiederanno di parlare di blog aziendali.Fondamenti di corporate blogging | Problogging.Che ve ne pare?

Let's face it, in the internet marketing field, we are mostly selling information. We live in the information age, where if you can sell enough information you can make millions.

So Cms Solutions why are people giving away information for free? It could be ad revenue where people make money per eye-ball. Meaning the more eye-balls you get, the money you make.

This is partly true. However Broadband Promotion information everywhere. People can get it for free, so why would they Tm Streamyx you for information? That's where your business ideas comes in. What is your unique selling proposition? Why would they choose you over someone else, or even free knowledge?

To answer these questions you have to take a look at content. You have to understand what content is. Content is nothing more then information. So what is information and content, and how does it relate to business or your USP.

Well all knowledge are ideas. Ideas are naturally free. You think ideas in your head, and it doesn't cost anything to think. So what then is content, and how can you make money off of it.

I want you to understand about content delivery Streamyx How the same information delivered a different way could increase or decreased perceived value. For Streamyx Sign In if you get information from a free webpage online, it might be all the information that you need. You might get it for free.

However if you get the same piece of information, from lets say a College Professor. Though the information is the same, you would pay more, and happily do say, because you are getting 'taught' that information. Meaning the act of how you receive the information would impact on what price you pay or are willing to pay to receive it.

Another example is if you get advice from a friend, you will most likely get that advice for free. But lets say you get a 'life coach' or go to a seminar or workshop. You could get the same amount of information, but the delivery, learning process and learning environment is different, so you pay more for it.

An interesting thing is that if you pay more for something you value it more. So you will hold that advice from the consultant or coach higher then does you get for free online or elsewhere.

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